Faunia Pichon January 1, 2020 Color Combination
Black is also the color of nobility and elegance. But Adobe doesn’t play the game of the elites here. The trick is that Adobe is playing with concepts, by playing with colors and fonts: young generation (red, blue), education (dark blue), skills, the aspiration to high-class (black).
This twosome is successful because neither are vying for attention. They are close in terms of saturation – or in non-designer jargon – the shade intensity. If either, or both, were brighter they would clash.
When it comes to classic color combinations, it doesn’t get any more timeless than black and white. But timeless doesn’t mean stagnant. From looking at 2020’s trend predictions, we can see that black and white is going to be huge.
The classic pairing of blue and orange never fails to inspire; it is another good example of when opposites attract. The cool tones of blue emphasizes the warmth that orange radiates. This pairing is often found in nature too and is meant to be comforting and familiar to the human eye.
Greenery: a light, bright grass green, really planted the seeds for this year’s version to develop. This year’s trending color combination shows how green has matured into something more edgy and dark. The moody Forest Green can almost look black in some lights but it is lifted by the refined tones of the Moss Green.
Trying to choose the best color combinations for your on-line banners can be a daunting task, given the crowded display advertising market.
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